A great digital product or service is not just about visual design or its latest technology. It's the sweet spot of user desirability, business viability, and technical feasibility. This requires collaboration by different teams such as design, product, technology, marketing, compliance etc. depending on the problem you are trying to deal with.
Invented at Google Ventures, the Design Sprint is a time-bound process that helps answer critical business questions through design, prototyping and testing ideas with users. It enables you to reduce the risk when bringing a new product, process, service, experience, or a feature to the market.
With Design Sprints you can revolutionize the way your team answers critical business questions, jump-starts projects and defines marketing and growth strategies.
In this workshop, you’ll experience some of the tools & techniques of the same proven, structured framework that is endorsed by some of the biggest companies in the world such as Google, Microsoft, Lego, and even Nasa!
By the end of the session, you’ll be ready to apply the learnings back into your working practice, as well as have an understanding of the value of the Design Sprint method.